AMA Houston Chapter

BrightSpot has partnered with the Houston chapter of the American Marketing Association for several years as a creative partner for signature events and chapter luncheons. In 2016, the AMA rolled out a new brand standard that required all of their chapters to use national branding for the first time in it’s history. AMA-Houston reached out to BrightSpot to apply new branding standards to their chapter materials and develop a roll-out plan for implementing the new brand.